What happened in Sports AI last week?
- Lenovo Group has recently renewed its partnership with Formula 1, underscoring the growing significance of AI technology in motorsports.
The partnership highlights the increasing demand for AI applications, which are becoming more rigorous and wide-ranging. For instance, F1 has turned to AI to achieve higher fuel efficiency and sustainability. - IBM’s Generative AI technology is being adopted across multiple sports for play-by-play sports commentating. For example, Wimbledon, the US Open – which some argue will take journalists’ jobs.
- The Sports AI market is expected to grow to $6.69 billion in 2028 at a compound annual growth rate (CAGR) of 28.8%. The growth in the forecast period can be attributed to evolution of sports analytics, enhanced athlete development programs, global expansion of AI technologies, growing emphasis on data security, and integration with wearable technologies.
- Mass sporting events have become a prime target for hackers due to increased digitisation across the industry. Hackers are using artificial intelligence in a variety of ways to make those cyberattacks more effective, proving it is not just a tool for good.
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